As the popularity of rap, R&B, and reggae music videos increases, urban music fans choose to download music videos instead of calling or texting music television channels to request their favorite videos. Urban Music fans have long been waiting for an alternative to UK music television channels such as MTV Base, The Box and Kiss TV, such as access to free music videos of the videos of their choice, as well as music video downloads. With a minimum of £ 1 per video request, music fans are quickly deviating from music television, instead watching music videos for free online and downloading them for viewing on their iPod, mp4 players, BlackBerries and other mp4 compatible phones.
In this information age in which we live, people want information quickly and easily. Music fans want to listen to good music for free, and if they like what they hear from an artist, they'll want to visit that artist's official website and MySpace page, as well as their Amazon and iTunes stores. Having all this information listed with each music video will facilitate the accessibility of the music for the viewer, as well as closing the gap between the fan and the artist. With easy-access music videos in your pocket, your iPod, phone, or mp4 player is sure to breathe new life into those long bus, train, and plane trips.
When asked about the future of video viewing, the founder of a leading website said, "Music fans need a platform to view and download their selection of current and exclusive videos quickly and easily, without having to pay to request them. " He also went on to say that "independent music is as popular right now as the tubidy app from major record labels, and websites should feature downloadable music videos from independent artists that viewers can watch while traveling on iPod and other portable devices. It It's obvious that music fans prefer to download their favorite artists' music videos to their iPods and save the videos for life, rather than spending £ 1 or more requesting on music video TV channels. "
